Shockingly Healthy
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Toronto-based Healthy Snack Producer
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Consumer Packaged Goods / Snacks Category
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Packaging design
Sell sheet design
Overview of Work:
Revamping the packaging for a collection of frozen snack bars to enhance visual appeal and consumer engagement.
Creative Notes:
The challenge with products in the freezer aisle is that clamshell packaging fogs up and it is impossible to see the product well. That is why the solution was chosen to do a full width band over the clamshell packaging with great photography that showed the product at actual size.
